Dynamischer Default-Fachbereich geändert auf WIW

Module WIW-SIC-STR-M-7

Strategy (M, 9.0 LP)

Module Identification

Module Number	Module Name	CP (Effort)
WIW-SIC-STR-M-7	Strategy	9.0 CP (270 h)

Basedata

CP, Effort	9.0 CP = 270 h
Position of the semester	1 Sem. in WiSe
Level	[7] Master (Advanced)
Language	[DE] German
Module Manager	Müller-Seitz, Gordon, Prof. Dr. (PROF \| DEPT: WIW)
Lecturers	Ritter, Florian, M. Sc. (WMA \| DEPT: WIW)
Area of study	[WIW-SIC] Strategy, Innovation, and Cooperation
Reference course of study	[WIW-88.21-SG#2009] M.Sc. Business Studies (2009) [2009]
Livecycle-State	[NORM] Active

Courses

Type/SWS	Course Number	Title	Choice in Module-Part	Presence-Time / Self-Study		SL	SL is required for exa.	PL	CP	Sem.
2V+1U	WIW-SIC-SUT-K-7	Strategy and Digitalization	P	45 h	90 h	-	-	PL1	4.5	WiSe
2V+1U	WIW-SIC-MC-K-7	Management Consulting	P	45 h	90 h	-	-	PL1	4.5	WiSe

About [WIW-SIC-SUT-K-7]: Title: "Strategy and Digitalization"; Presence-Time: 45 h; Self-Study: 90 h
About [WIW-SIC-MC-K-7]: Title: "Management Consulting"; Presence-Time: 45 h; Self-Study: 90 h

Examination achievement PL1

Form of examination: practical examination
Examination Frequency: Examination only within the course

Evaluation of grades

All partial module examinations have to be passed. The module grade is the arithmetic mean of all partial examination grades.

100% in-class

From [WIW-SIC-SUT-K-7] Strategy and Digitalization:

Open X
Organization and organizing
Knowledge and learning
Path concepts
Innovation management
Disadvantages of digital transformation
Agile management / methods
Application of qualitative research methods
Strategy implementation, recent trends of business practice, contemporary managerial approaches, empirical challenges

From [WIW-SIC-MC-K-7] Management Consulting:

Consultancies as professional service firms
Management consulting as special characteristic of professional service firms
Project-based organizing
Tools and methods
Application of qualitative research methods
Strategy implementation, recent trends of business practice, contemporary managerial approaches, empirical challenges

Competencies / intended learning achievements

By successfully completing the module the students should be able to

Critically reflect and assess theoretical approaches of different research fields, such as strategy, technology, new form of management and professional service firms.
Critically interpret and evaluate phenomena related to strategic and technology management.
Connect smartly research and practice as well as to develop and evaluate solution for real problems.
Address and work on various issues using qualitative research methods.
Evaluate and critically reflect existing or new business models and case studies from business practice, to work out implications as well as recommended actions based on comprehensible arguments and to present, discuss as well as defend the solutions.

Literature

From [WIW-SIC-SUT-K-7] Strategy and Digitalization:

Corsten, H., Gössinger, R., Müller-Seitz, G., Schneider, H. (2016) Grundlagen des Technologie- und Innovationsmanagements. 2. Aufl. München.
Danner-Schröder, A., Müller-Seitz, G. 2017. Qualitative Methoden in der Organisations- und Managementforschung: Ein anwendungsorientierter Leitfaden für Datensammlung und -analyse, München: Vahlen.

From [WIW-SIC-MC-K-7] Management Consulting:

Løwendahl, B.R. (2005) Strategic Management of Professional Service Firms. 3. Aufl. Kopenhagen.
Ringlstetter, M., Kaiser, S., Müller-Seitz, G. (2006) Der Einfluss der Kundenzufriedenheit auf die Mitarbeiterzufriedenheit bei Professional Service Firms. Zeitschrift für Management 1(4): 308-342.
Danner-Schröder, A., Müller-Seitz, G. 2017. Qualitative Methoden in der Organisations- und Managementforschung: Ein anwendungsorientierter Leitfaden für Datensammlung und -analyse, München: Vahlen.

Materials

Presentation slides
Video sessions
Journal articles
Exercise materials

Requirements for attendance of the module (informal)

None

Requirements for attendance of the module (formal)