Module Handbook

  • Dynamischer Default-Fachbereich geändert auf WIW

Module WIW-SIC-STR-M-7

Strategy (M, 9.0 LP)

Module Identification

Module Number Module Name CP (Effort)
WIW-SIC-STR-M-7 Strategy 9.0 CP (270 h)

Basedata

CP, Effort 9.0 CP = 270 h
Position of the semester 1 Sem. in WiSe
Level [7] Master (Advanced)
Language [DE] German
Module Manager
Lecturers
Area of study [WIW-SIC] Strategy, Innovation, and Cooperation
Reference course of study [WIW-88.21-SG] M.Sc. Business Studies
Livecycle-State [NORM] Active

Courses

Type/SWS Course Number Title Choice in
Module-Part
Presence-Time /
Self-Study
SL SL is
required for exa.
PL CP Sem.
2V+1U WIW-SIC-SUT-K-7
Strategy and Technology
P 45 h 90 h - - PL1 4.5 WiSe
2V+1U WIW-SIC-MC-K-7
Management Consulting
WP 45 h 90 h - - PL1 4.5 WiSe
2V+1U WIW-SIC-MEA-K-7
Management in Far-East Asia
WP 45 h 90 h - - PL1 4.5 SuSe
  • About [WIW-SIC-SUT-K-7]: Title: "Strategy and Technology"; Presence-Time: 45 h; Self-Study: 90 h
  • About [WIW-SIC-MC-K-7]: Title: "Management Consulting"; Presence-Time: 45 h; Self-Study: 90 h
  • About [WIW-SIC-MEA-K-7]: Title: "Management in Far-East Asia"; Presence-Time: 45 h; Self-Study: 90 h

Examination achievement PL1

  • Form of examination: practical examination
  • Examination Frequency: Examination only within the course

Evaluation of grades

All partial module examinations have to be passed. The module grade is the arithmetic mean of all partial examination grades.

100% in-class

Contents

  • Open X
  • Organization and organizing
  • Knowledge and learning
  • Path concepts
  • Innovation management
  • Disadvantages of digital transformation
  • Agile management / methods
  • Application of qualitative research methods
  • Strategy implementation, recent trends of business practice, contemporary managerial approaches, empirical challenges
  • Consultancies as professional service firms
  • Management consulting as special characteristic of professional service firms
  • Project-based organizing
  • Tools and methods
  • Application of qualitative research methods
  • Strategy implementation, recent trends of business practice, contemporary managerial approaches, empirical challenges
  • Cultural characteristics of the region
  • Different management systems and their implementation
  • Backgrounds of the societal context
  • Application of qualitative research methods
  • Strategy implementation, recent trends of business practice, contemporary managerial approaches, empirical challenges

Competencies / intended learning achievements

By successfully completing the module the students should be able to
  • Critically reflect and assess theoretical approaches of different research fields, such as strategy, technology, new form of management and professional service firms.
  • Critically interpret and evaluate phenomena related to strategic and technology management.
  • Connect smartly research and practice as well as to develop and evaluate solution for real problems.
  • Address and work on various issues using qualitative research methods.
  • Evaluate and critically reflect existing or new business models and case studies from business practice, to work out implications as well as recommended actions based on comprehensible arguments and to present, discuss as well as defend the solutions.

Literature

  • Corsten, H., Gössinger, R., Müller-Seitz, G., Schneider, H. (2016) Grundlagen des Technologie- und Innovationsmanagements. 2. Aufl. München.
  • Danner-Schröder, A., Müller-Seitz, G. 2017. Qualitative Methoden in der Organisations- und Managementforschung: Ein anwendungsorientierter Leitfaden für Datensammlung und -analyse, München: Vahlen.
  • Løwendahl, B.R. (2005) Strategic Management of Professional Service Firms. 3. Aufl. Kopenhagen.
  • Ringlstetter, M., Kaiser, S., Müller-Seitz, G. (2006) Der Einfluss der Kundenzufriedenheit auf die Mitarbeiterzufriedenheit bei Professional Service Firms. Zeitschrift für Management 1(4): 308-342.
  • Danner-Schröder, A., Müller-Seitz, G. 2017. Qualitative Methoden in der Organisations- und Managementforschung: Ein anwendungsorientierter Leitfaden für Datensammlung und -analyse, München: Vahlen.
  • Kissinger, H. 2011. On China. Penguin Press, New York.
  • Hayashi, S.1991. Culture and Management in Japan, University of Tokyo Press.
  • Johnson, C. et al. 1989. Politics and Productivity, How Japanrsquo;s Development Strategy works. Harper Business.
  • Hofstede, G. et al. 2002. Exploring Culture. Intercultural Press, Yarmuth Maine, USA.
  • Müller, S., Gelbrich, K., 2004. Interkulturelles Marketing. Franz Vahlen, München.
  • Danner-Schröder, A., Müller-Seitz, G. 2017. Qualitative Methoden in der Organisations- und Managementforschung: Ein anwendungsorientierter Leitfaden für Datensammlung und -analyse, München: Vahlen.

Materials

  • Presentation slides
  • Video sessions
  • Journal articles
  • Exercise materials

Requirements for attendance (informal)

None

Requirements for attendance (formal)

None

References to Module / Module Number [WIW-SIC-STR-M-7]

Course of Study Section Choice/Obligation
[SO-88A.646-SG] M.A. Integrative Social Science Schwerpunkt Wirtschaft, Organisation, Gesellschaft [WP] Compulsory Elective
[SO-88A.646-SG] M.A. Integrative Social Science Schwerpunkt Soziologie [WP] Compulsory Elective
[SO-88A.646-SG] M.A. Integrative Social Science M.A. Integrative Sozialwissenschaft (alt) [WP] Compulsory Elective
[SO-88A.646-SG] M.A. Integrative Social Science Schwerpunkt Politik, Wirtschaft, Ethik [WP] Compulsory Elective
[SO-88A.646-SG] M.A. Integrative Social Science M.A. Integrative Sozialwissenschaft (ab WS 20/21) [WP] Compulsory Elective
[SO-88A.646-SG] M.A. Integrative Social Science M.A. Integrative Sozialwissenschaft (ab WS 20/21) [WP] Compulsory Elective
Module-Pool Name
[WIW-SIC-MPOOL-7] Field of Specialization: Strategy, Innovation and Cooperation