- Cultural characteristics of the region
- Different management systems and their implementation
- Backgrounds of the societal context
- Application of qualitative research methods
- Strategy implementation, recent trends of business practice, contemporary managerial approaches, empirical challenges
Module WIW-EPS-BD-M-7
Business Developing (M, 6.0 LP)
Module Identification
Module Number | Module Name | CP (Effort) |
---|---|---|
WIW-EPS-BD-M-7 | Business Developing | 6.0 CP (180 h) |
Basedata
CP, Effort | 6.0 CP = 180 h |
---|---|
Position of the semester | 1 Sem. in SuSe |
Level | [7] Master (Advanced) |
Language | [DE/EN] German or English as required |
Module Manager | |
Lecturers | |
Area of study | [WIW-EPS] Entrepreneurship |
Reference course of study | [WIW-88.21-SG] M.Sc. Business Studies |
Livecycle-State | [NORM] Active |
Module Part #A
Type/SWS | Course Number | Title | Choice in Module-Part | Presence-Time / Self-Study | SL | SL is required for exa. | PL | CP | Sem. | |
---|---|---|---|---|---|---|---|---|---|---|
2V+1U | WIW-SIC-MEA-K-7 | Management in Far-East Asia
| WP | 45 h | 90 h | - | - | PL1 | 4.5 | SuSe |
2K | WIW-SIC-MIFEAII-K-7 | Management in Far East Asia II
| WP | 30 h | 60 h | - | - | PL1 | 3.0 | SuSe |
- About [WIW-SIC-MEA-K-7]: Title: "Management in Far-East Asia"; Presence-Time: 45 h; Self-Study: 90 h
- About [WIW-SIC-MIFEAII-K-7]: Title: "Management in Far East Asia II"; Presence-Time: 30 h; Self-Study: 60 h
Module Part #B
Type/SWS | Course Number | Title | Choice in Module-Part | Presence-Time / Self-Study | SL | SL is required for exa. | PL | CP | Sem. | |
---|---|---|---|---|---|---|---|---|---|---|
2V+1U | WIW-SIC-IVM-K-7 | Innovation Management
| WP | 45 h | 90 h | - | - | PL2 | 4.5 | SuSe |
2V | WIW-SIC-MUI-K-7 | Qualitative methods in innovation research
| WP | 30 h | 60 h | - | - | PL2 | 3.0 | SuSe |
- About [WIW-SIC-IVM-K-7]: Title: "Innovation Management"; Presence-Time: 45 h; Self-Study: 90 h
- About [WIW-SIC-MUI-K-7]: Title: "Qualitative methods in innovation research"; Presence-Time: 30 h; Self-Study: 60 h
Module Part #C
Type/SWS | Course Number | Title | Choice in Module-Part | Presence-Time / Self-Study | SL | SL is required for exa. | PL | CP | Sem. | |
---|---|---|---|---|---|---|---|---|---|---|
3K | WIW-BWL-RES-K-1 | Entrepreneurship and Digital Management
| WP | 42 h | 138 h | - | - | PL3 | 6.0 | SuSe |
- About [WIW-BWL-RES-K-1]: Title: "Entrepreneurship and Digital Management"; Presence-Time: 42 h; Self-Study: 138 h
Examination achievement PL1
- Form of examination: practical examination
- Examination Frequency: Examination only within the course
Examination achievement PL2
- Form of examination: practical examination
- Examination Frequency: Examination only within the course
Examination achievement PL3
- Form of examination: practical examination
- Examination Frequency: Examination only within the course
Evaluation of grades
The grade of the module examination is also the module grade.
Grade average of the examinations in the module courses weighted with the credit points.
Contents
- Cultural characteristics of the region
- Different management systems and their implementation
- Backgrounds of the societal context
- Innovation processes
- Open and closed innovations
- Innovation networks
- Crowd- and citizensourcing
- Dark sites of digital transformation
- Application of qualitative research methods
- Innovation implementation, recent trends of business practice, contemporary managerial approaches, empirical challenges
The course illustrates basics of research methods and gives the students the possibility to work on own research projects of current interest.
- Dr. Matthias Nachtmann: Digital farming case studies for more sustainable agriculture
- Prof. Dr. Patrick Noack: Digital farming technologies overview
- Prof. Dr. Markus Frank: Agricultural systems of the future
- Dr. Christian Stauf: Intellectual Property in the context of digital transformation
Competencies / intended learning achievements
Upon successful completion of the module, students will be able to,
- evaluate the tasks and characteristics that come with the successful continuation of a start-up company.
- justify the need for constant development of an existing business.
- assess the importance of strategic decisions, for example regarding networks or succession.
- evaluate different challenges for business growth.
Literature
- Kissinger, H. 2011. On China. Penguin Press, New York.
- Hayashi, S.1991. Culture and Management in Japan, University of Tokyo Press.
- Johnson, C. et al. 1989. Politics and Productivity, How Japanrsquo;s Development Strategy works. Harper Business.
- Hofstede, G. et al. 2002. Exploring Culture. Intercultural Press, Yarmuth Maine, USA.
- Müller, S., Gelbrich, K., 2004. Interkulturelles Marketing. Franz Vahlen, München.
- Danner-Schröder, A., Müller-Seitz, G. 2017. Qualitative Methoden in der Organisations- und Managementforschung: Ein anwendungsorientierter Leitfaden für Datensammlung und -analyse, München: Vahlen.
- Kissinger, H. 2011. On China. Penguin Press, New York.
- Hayashi, S.1991. Culture and Management in Japan, University of Tokyo Press.
- Johnson, C. et al. 1989. Politics and Productivity, How Japanrsquo;s Development Strategy works. Harper Business.
- Hofstede, G. et al. 2002. Exploring Culture. Intercultural Press, Yarmuth Maine, USA.
- Müller, S., Gelbrich, K., 2004. Interkulturelles Marketing. Franz Vahlen, München.
- Tidd, J., Bessant, J. 2013. Managing Innovation: Integrating Technological, Market and Organizational Change. 5th edt., Chichester: Wiley.
- Chesbrough, H. 2003. Open Innovation. The New Imperative for Creating and Profiting From Technology. Boston: Harvard Business School Press.
- Corsten, H., Gössinger, R., Müller-Seitz, G., Schneider H., 2016. Grundlagen des Technologie- und Innovationsmanagements. Vahlen, München.
- Corsten, H., Gössinger, R., Müller-Seitz, G., Schneider H., 2016. Grundlagen des Technologie- und Innovationsmanagements. Vahlen, München.
- Danner-Schröder, A., Müller-Seitz, G. 2017. Qualitative Methoden in der Organisations- und Managementforschung: Ein anwendungsorientierter Leitfaden für Datensammlung und -analyse, München: Vahlen.
Requirements for attendance (informal)
None
Requirements for attendance (formal)
None
References to Module / Module Number [WIW-EPS-BD-M-7]
Module-Pool | Name | |
---|---|---|
[MV-MBBWL-MPOOL-6] | Wahlpflichtmodule Maschinenbau mit Betriebswirtschaftslehre | |
[WIW-EPS-MPOOL-7] | Field of Specialization: Entrepreneurship |