Module Handbook

  • Dynamischer Default-Fachbereich geändert auf WIW

Course WIW-BWL-STM-K-1

Strategy and Technology (2V+2U, 6.0 LP)

Course Type

SWS Type Course Form CP (Effort) Presence-Time / Self-Study
- K Lecture with exercise classes and tutorials (V/U/T) 6.0 CP
2 V Lecture 30 h 60 h
2 U Exercise class/tutorial (in small groups) 30 h 60 h
(2V+2U) 6.0 CP 60 h 120 h


CP, Effort 6.0 CP = 180 h
Position of the semester 1 Sem. in WiSe
Level [1] Bachelor (General)
Language [EN] English
Area of study [WIW-SIC] Strategy, Innovation, and Cooperation
Livecycle-State [NORM] Active


Size of exercise classes/tutorials:
  • tutorials: max. 30 students
  • exercise classes: max. 150 students


Lecture Strategy and Technology (WIW-BWL-STM-V-1):
  • Strategy – Basics and Theorie
  • Strategic analysis – taking stock.
  • Identifying and reflecting upon strategies.
  • Implementing strategy

Exercise Strategy and Technology (WIW-BWL-STM-U-1):

  • Strategy analysis
  • Formulating strategy
  • Strategy implementation
  • Strategy monitoring


Lecture Strategy and Technology:
  • Johnson, G., Whittington, R., Scholes, K. 2011. Exploring Strategy. Cases. Pearson: Essex.
  • Grant, R. M. 2013. Contemporary Strategy Analysis. Text and Cases. 8th edition. Wiley: Chichester.
  • Rothaermel, F. T. 2013. Strategic Management. Concepts amp; Cases. McGraw-Hill: New York.

Exercise Strategy and Technology:

  • Schreyögg, G. / Kliesch, M. (2007). How dynamic can organizational capabilities be? Towards a dual-process model of capability dynamization, in: Strategic Management Journal, Vol. 28: 913-933

Learning material:

  • Lecture slides
  • Video units in the Olat

Requirements for attendance (informal)


Requirements for attendance (formal)


References to Course [WIW-BWL-STM-K-1]

Module Name Context
[WIW-BWL-STM-M-1] Strategy and Technology P: Obligatory 2V+2U, 6.0 LP